Email Marketing Specialist - #244082

Description

Purpose

CHEST is a mission-driven organization working towards the prevention, diagnosis, and treatment of chest diseases through education, communication, and research. CHEST members are chest medicine professionals striving to improve patient outcomes and lung health worldwide. Come work for CHEST and help make a difference.

We are seeking an Email Marketing Specialist to own CHEST’s email marketing strategy and execution. This role is responsible for the development, execution, and optimization of email campaigns to drive engagement and achieve organizational goals.

Essential Functions/Responsibilities

Demonstrate a passion for crushing lung disease and embody CHEST values: honor the team, lead with integrity, leverage passion, cultivate innovation, and have serious fun.

• Develop email marketing strategies for lead generation, products and events. Design and execute email marketing tests, including A/B testing, to improve KPIs.
• Own email including strategy, production and analysis of email marketing campaigns. Create, monitor, and report outcomes for trigger campaigns, lead generation, and automation.
• Work with the Marketing Communications teams to understand goals and objectives of email communication. Apply best practices and make recommendations to improve email performance, and inform email strategy.
• Develop email and landing page templates applying effective design principles and strategies while upholding CHEST’s visual identity, brand tone and voice.
• Design and implement workflows, audience segmentation, and lead nurturing strategies to enhance the customer journey.
• Stay curious and innovative, always seeking ways to improve email effectiveness and meet campaign goals.
  
  

Requirements

Qualifications

• 3-5 years’ experience in email marketing. HubSpot experience a plus.
• Demonstrated understanding of email marketing best practices, email trends, conversion rate optimization, design/creative, and personalization.
• Basic HTML knowledge.
• Detail-oriented with an eye for design and proofreading.
• Analytical mindset with a proven track record of leveraging data to inform and optimize marketing strategies.
• Team player with strong collaboration skills.
• Demonstrated ability to successfully coordinate and execute multiple projects simultaneously while meeting deadlines.
• Ability to accommodate occasional travel.
• This is a hybrid position. The applicant must be able to commute to CHEST HQ, located in Glenview, IL in the Chicago suburbs, 2 days a week
  
  

Benefits

While we offer benefits that you’d expect from any forward-thinking, progressive organization, we offer a lot of extras too, including the standardization of a hybrid working environment. From tuition reimbursement to parental leave, we offer the benefits that you want most.

• Health and Wellness: Medical, dental, and vision insurance*; flexible spending account*; long- term and short-term disability insurance; life/AD&D insurance
• Work/life Balance: 37.5-hour work week with flexible start times; Paid Time Off; Paid parental leave; Hybrid work environment; Paid holidays
• Giving and sharing: 401(k) with matching contribution from CHEST*; Health club and fitness reimbursement; Employee counseling program; Reimbursement for professional memberships; Tuition Reimbursement
• Office perks: Lunch & Learns; Annual Health Fair; Professional development courses; Volunteering opportunities; Annual Holiday Party; In-office “Busy Breaks”
  
  

Additional Information

The annual base salary range for this position is USD $74,000 to USD $78,000. This pay range represents base pay only and excludes any additional items such as incentives, bonuses, or other items. CHEST considers factors such as, but not limited to, the scope and responsibilities of the position, the candidate's work experience, education/training, key skills, internal peer equity, and market and organizational considerations when extending an offer.

CHEST is proud to be an equal opportunity employer and does not discriminate on the basis of race, color, national origin, sex, gender identity, religion, sexual orientation, age, disability, parental status, veteran status, or any other protected status under applicable laws.

At CHEST, our employees come from different backgrounds with various lived experiences and dynamic strengths. We strive to continuously improve our way of working to reflect our commitment to inclusion and equity and build a workforce that reflects the communities that we serve. And that means we need you! Your experiences may only perfectly align with some qualifications listed in the job description. But if you are excited by this position, we highly encourage you to consider still applying. You may be just the right candidate to help us with our mission to improve patient care.

This description was designed as a convenience to acquaint employees and managers with the essential elements of the position. It is solely to summarize basic duties, and it is not intended to be a contract or guarantee of employment or any specific terms or conditions of employment.

• Participation is voluntary