Copywriter - #251143

PopSockets


Date: 1 week ago
City: Boulder, CO
Salary: $70,000 - $75,000 per year
Contract type: Full time
Launched in 2014 by former philosophy professor David Barnett, PopSockets is a global digital-lifestyle company that sells empowering, fun, and expressive products that improve people’s digital lives. PopSockets has sold over 245 million of its iconic phone grips in 75 countries and now has an expanding ecosystem of related products, including phone cases, wallets, mounts, batteries, and chargers.

Our mission is to build an eternal positivity machine--an enduring global brand that makes a growing positive impact on the world. Impact initiatives to date include Climate Neutral certification in 2022, our Poptivism platform and ChangeUp partnership, which have resulted in over $4 million in donations to over 400 non-profits, low-friction recycling programs with TerraCycle, use of 99% recyclable and FSC certified packaging, Fair Labor Association accreditation, and adoption of an animal-free policy with respect to products and corporate sponsored meals.

In 2021, PopSockets was honored as one of Fast Company’s World's Most Innovative Companies.

The Role:

Our Copywriter will play an essential role in the strategy, conception, design, and execution of campaigns for integrated, cross-channel initiatives including PopSockets.com, retail in-store, and digital marketing/paid advertising. They bring exceptional creative thought and craft output, developing and delivering projects from brief to end user.

More than a marketing copywriter, we seek a storyteller who is able to translate PopSockets personality into succinct and authentic copy that builds the brand, communicates features and benefits and drives our goal to become a beloved lifestyle brand. The ideal candidate knows best practices for marketing copy, but is eager to push the boundaries to articulate and deliver our unique brand voice.

Responsibilities:

  • Creates a range of powerful, viable brand concepts and copy for each project
  • Partners with studio team and graphic designers to ensure the copy direction and visual presentation work together to make the storytelling powerful and compelling
  • Builds and evolves copy guidelines, refines PopSockets’ voice across channels
  • Works cross functionally on briefs, campaign development and copy optimization


Requirements:

  • A robust portfolio of work demonstrating high-quality copywriting, storytelling, and concepting experience through advertising campaigns and digital content
  • Excellent writing, grammar, and proofreading skills
  • A pulse on what’s happening in the world—from fashion to news to tech to social media trends
  • Strong experience on large cross-channel and/or direct-marketing initiatives across media
  • Strategic brainstorming, campaign development, creative brief development, and creative execution


PopSockets is dedicated to the practice of equal opportunity employment. We prohibit unlawful discrimination against applicants and employees on the basis of age, race, sex, sexual orientation, gender identity, religion, national origin, disability, military status, genetic information, color, creed, ancestry, or any other status protected by applicable federal, state or local law. This prohibition includes unlawful harassment based on any of these protected classes. Unlawful harassment includes verbal or physical conduct which has the purpose or effect of interfering with an individual’s work performance, or creating an intimidating, hostile, offensive, unsafe or otherwise non-welcoming work environment. This policy applies to all employees, including managers, supervisors, co-workers; and non-employees such as customers, clients, vendors, consultants, etc.

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